All It Takes is One

While recently giving a talk, I couldn’t help but notice two people in the audience who were talking to each other and laughing…..for nearly my entire talk! This isn’t uncommon, unfortunately. Every audience includes people who seem disengaged at best, and disruptive at worst. It’s easy to dwell on these people, as they stick out like a sore thumb. There were times in the past when I definitely would have been consumed by them.

Then, something happened that changed everything for me. There was one particular talk where a few audience members were especially disrespectful and disruptive. I dwelled on this for months, wondering if I was so boring that someone would disregard me altogether. Maybe six months after the talk, I received a letter in my business mailbox. It was from someone who had attended that talk. Their handwritten note explained how my talk completely changed the way they view work and money, and they just wanted to thank me for making a difference in their life.

Wow, all this time I was focusing on the wrong people. Instead of focusing on the disengaged few, I should have focused on those who were willing to be impacted. It’s hard, though, as our impact isn’t always visible. It happens behind the scenes, oftentimes long after we pass through someone’s life. If there were 200 people in that audience, knowing that even one person was positively impacted made it worthwhile for me. We’re never going to impact everyone……we may not even impact most. But if we put ourselves out there, do the hard work, and aim to serve, we will most certainly impact someone in a meaningful way. Sometimes we will learn about it, sometimes we won’t. In this particular situation, I received the privilege of learning about it. Ever since that day, I’ve been able to keep this dynamic in perspective. I’m not for everyone, but I’m for someone.

You’re not for everyone, but you’re for someone. You have an impact to make today! Not on everyone, but on someone. Many may disregard you, but someone will be transformed because of you. You may find out about it, but you might not. All it takes is one. Go serve that one!

No Longer Interested

Many people have this blog delivered to their inbox each morning. It’s free to subscribe and you should totally do it! The platform I use to distribute it provides me with a lot of insights and data. How many people are opening the e-mail, what links they are clicking, what other articles they are reading. So. Much. Data.

However, there can be a downside to all this info. A few days into this new blog format, I noticed someone unsubscribed. This was of course someone who doesn’t know me and doesn’t realize how valuable all this content is, right!?!? haha! I clicked into it and saw the name of a close friend. Wait, a close friend unsubscribed? It wasn’t enough to just ignore my e-mails and maybe come back down the road if/when they’re curious? Nah, they took an intentional step to rid me and my content from their life. Ok, now I’m just being dramatic.

When they unsubscribed, the chosen reason was, “no longer interested.” Double ouch!

I learned long ago that many people in my life don’t much care for my work or my perspective. For a while, it hurt. I was confused. Why wouldn’t they care about what I have to offer? Well, they just don’t….and that’s ok! About twice per week someone will say to me, “sorry, I don’t listen to your podcast.” My response is always, “that’s ok…..I don’t follow you to work, either.”

Many of my close friends don’t read, listen, or watch ANY of my content. My own wife doesn’t even listen to the podcast. On the other hand, we have listeners all over the world and we periodically rise up the charts in Italy and Belize (no idea why!).

All we can do is share our passions, ideas, and gifts with the world, and let the chips fall how they may. When we have the courage to do so, the right people will find us. Our people. The audience we were meant to serve. If you’re one of them, I’m grateful for you. If you’re not, I’m still grateful for you and hope you’ve found your people.

The world deserves what you have to offer!