Spending YOUR Values

As a culture, we’ve collectively decided what’s a “responsible” thing to do with money, and what’s foolish.

• Spending money on something you don’t need = foolish

• Buying a house = responsible

• Spending money on rent = foolish

• $30,000/year on college = responsible

• $300 at a nice restaurant = foolish

• Buying a new car and financing it = responsible

• Buying a big-screen TV and video game system = foolish

We hear some of these things so much that we often take them for granted and it quickly becomes a universal truth. As we do with many things, we turn money and spending decisions into a black-and-white conversation. This is one of the main reasons why most people don’t have a good alignment between their values and their financial behaviors. They say one thing, then do another. At the heart of this incongruency is the reality most of us lock into culture’s values instead of taking time to discern what OUR values are.

Here’s a very simple, but perfect, example. One of my friends shared that her family members often criticize her for her expensive gym membership. Now, it is in fact true her gym membership cost is higher than average. However, I need to add one relevant fact to the equation. She’s a fitness competitor, personal trainer, and model! This is literally what she does for a living…..and it’s her passion. Her expensive gym membership completely aligns with her values. For me, that gym membership would be absurd. For her, it’s perfect. Context matters!

Each person, family, situation, dream, calling, and value is different. Thus, each of us needs to make our own choices that align with these things. One family I know spends several thousand dollars per month on dining out because it’s the path of least resistance. When I ask them if they enjoy it, they say, “no.” It’s not fun for them, it doesn’t add a lot of value, and they worry about the health implications. Another family spends a similar amount, except the reason is different. They deeply enjoy going out to a nice dinner with friends, sharing a bottle of wine, trying new cuisines, and creating memories. For them, it’s one of the best things they do with money. In my opinion, I view this expense as responsible for one family and foolish for the other. Context matters.

What’s something you find valuable in your life that culture would say is foolish? Drop a comment down below. Have an awesome day!

Not Making It About Money

A while back, a client called me with an idea. Well, it was partly an idea and partly wanting me to tell them “no.” There was an opportunity on the table for them, but it felt like a bad financial decision. They were right…..it was a terrible financial decision. There was no possible way to spin this into a “good financial move.” However, by the time our 15-minute conversation concluded, I strongly encouraged them to do it anyway. This shocked them.

Why would a money guy encourage a client to make a bad financial decision!?!? It’s simple: money is NEVER about money. It’s always about something bigger. To me, this decision was the biggest no-brainer on the planet. There were countless upsides to this decision, with money being the only downside.

As the conversation was coming to an end, I encouraged them to pray about it, discuss it some more, and confidently make the best decision for them. They ended up choosing the bad financial decision. I was so proud of them for taking a counter-cultural approach of not letting money drive their decision. Instead of carrying the guilt and pressure of making financial progress, they made a decision that significantly improved their quality of life.

Fast forward several months, I excitedly asked them how they feel about this decision now that it has played out over time. They responded, “that decision has already paid off ten-fold.” Meaning over money. Always meaning over money.

It's the Same 10 Miles Either Way

I was recently meeting with a client who drives a very average car. Seven years old, 120,000 miles, nothing fancy. When I asked him why he hadn’t made the choice to buy something nicer (because that’s what most people naturally do), he responded, “it’s the same 10 miles either way. Driving this car lets me do all the other things I want to do when I’m not driving those 10 miles.”

There’s so much truth in his dry but poignant response. Regardless of what vehicle he drives, he still has the same commute, on the same roads, over the same period of time, each and every day. Now it’s true people won’t admire his vehicle and give him a virtual pat on the back for being “successful”, but he gains something so much more powerful.

His singular decision to drive with humility has unlocked so many opportunities for him. There are only two ways to drive a newer, fancier vehicle: 1) large monthly payments over the course of several years, or 2) a large chunk of up-front cash. Both have consequences….inescapable consequences.

For this particular family, their choice has resulted in better family vacations, contributions to their children’s college fund, the wife staying at home with the kids (one of her aspirations), an appropriately funded retirement, and limited financial stress/tension.

Sure it’s the same 10 miles each day, but to this family, their counter-cultural decision changes everything!

The Silent Dream Killer

Cole and I recently recorded the debt section of our upcoming video course, Meaning Over Money. This was some pretty fire content and I can’t wait for the course members to experience it when we launch next month. In it, I refer to debt as the silent dream killer. Debt doesn't quietly sneak into our house when we’re sleeping at night. Rather, we invite it in, roll out the red carpet, welcome it with open arms, and tell it to stay as long as it wants.

Debt is the financial version of instant gratification. I want that car NOW…..so of course I’ll agree to pay $400/month for the next five years. I want that vacation NOW……so I’ll just put it on the credit card and worry about it later. I want that bigger house NOW……sure my mortgage payment will go up, but I can afford it. I want to upgrade my furniture and appliances NOW…….and the store has a really sweet 0% interest offer. Every act of financial instant gratification has one inevitable outcome: tomorrow’s me will have to pay the price for something yesterday’s me enjoyed. This sounds fine until we realize tomorrow will someday be today, and today will turn into yesterday. There will come a time after we get back from that trip, after the new-car smell wears off, after our house fever subsides, when we’ll still have to pay for the decision we made in the past. Over time, decision by decision, it starts to erode our freedom. The tension and pressure slowly builds. Not all at once, but more like the analogy of boiling a frog. Little by little, our dreams start to die. But we don’t make these decisions knowing it’s going to crush our dreams and our freedom. That’s not how it works…….which is why I call it the silent dream killer. It’s sneaky.

As I was writing the content for our Meaning Over Money course, I was reminded of a story I hadn’t thought about in a while. In early 2019, on the heels of making my decision to step away from my career and into my new pursuit, a few people started to take notice. A woman in my life, who was watching some of the decisions I was making and was aware of my expertise in coaching, approached me and asked if we could talk. She confided in me that her husband makes $300,000/year at his job, and she makes another $100,000. They were in their early 40s and have had a stellar income for many, many years. I wasn’t sure where this conversation was headed, but then it turned on a dime and her face started to change. She shared how her dream in life was to stay at home with her kids, but her husband’s $300,000 income alone wasn’t enough to support their family. Think about that! They couldn’t afford to drop from being in the top 1% of income earners in America……all the way down to the top 2% of income earners. They couldn’t pay the bills only making $300,000!!! That’s the negative power of debt, in action! She didn’t hate her job, but she so desperately wanted to live out her purpose of being a stay-at-home mom. She started sobbing. She felt trapped, hopeless, and helpless. On the surface, they were living the dream. Beautiful home, luxury cars, Instagram-worth vacations……they had it all! But every day she woke up sad, unfulfilled, and increasingly resentful. She would have given up all of the stuff and status in a heartbeat, but her husband and the culture around them saw it different.

When I think about her story, I get sad. I remember the look on her face, the desperation in her eyes. I started thinking more about her in the days following our recent recording session. So I reached out to her. I wanted to know how she’s doing. I went into that conversation with a lot of hope and optimism, but it was quickly squashed. One year has gone by since she vented to me about her situation. Since then, it’s only gotten worse. She’s grown to hate her job……and her anger and resentment towards her husband has magnified. On most days, she cries on the drive between daycare drop-off and the office. She says it feels like her dream is slipping away one day at a time. Her and her husband are in counseling, but she said it feels hopeless and divorce appears to be a possible (if not likely) outcome. In her words, her husband cares more about what others think of him (and the title below his name on his business card) than he does about her. He justifies it by saying he’s only trying to provide his family the best life possible, but all the while his marriage is dying and his wife’s spirit is draining.

This story feels heavy to me. It impacts me deeply. I wish I could say it’s an extreme story, or a rare story…..but unfortunately it’s not. I hear different versions of this story every single day. The details are different, the incomes are different, the dreams are different, and the decisions looks different. But one thing is consistent from story, to story, to story: the debt….the silent dream killer.

Here’s the important takeaway. If this particular family wants something better, something different, something awesome, they can have it! The decision is 100% theirs. And they can make that decision today! All they need to do is make one very difficult, very counter-cultural, very impact decision. It’s not easy, but it is simple. You and I also get to make that very same decision! Every one of us has a choice to make, and it’s 100% on us to make that choice. We aren’t victims of our income, or our education, or our circumstances, or the way we were raised, or anything else. Those things may make our journey a little harder or a little easier, but they cannot stop us from walking towards the light.

Some of us need to downsize our house (or apartment). Some of us need to downgrade our car. Some of us need to sell some toys. Some of us need to stop caring what others think. Some of us need to take a few less vacations. Some of us need to stop confusing our identity with our job title. Some of us need to take a step back and realize “providing for my family” does not mean providing them with all the stuff we never had growing up.

So, who’s with me? Who’s ready to make the hard choice? Who’s ready to kick the silent dream killer out of the house and replace it with a life full of meaning and impact?