A Silent Echo

Happy first Saturday of the college football season! Regardless of who your team is (yes, even you, Hawkeye fans), I hope you enjoy your season and make tons of fun memories. In a few hours, my family will pack up the car and drive to Ames to cheer on our Iowa State Cyclones.

Each year, this day reminds me of a beautiful gift my family received from a friend four seasons ago. As the football season was approaching, our friends unexpectedly and generously gifted my family Iowa State season tickets. That year was full of memories, fun, and the infamous Brock Purdy / Breece Hall duo. It was an amazing gift, and one that I will tell people about until the day I die.

A pic from that very first game, four seasons ago.

That's the thing about generosity; it's a silent echo. Whether we see it or not, its impact reverberates through people's lives long after it occurs. The following year, we purchased our own season tickets. Throughout the season, we blessed a handful of families with our tickets. Families that had never been to a college football game before. Families that couldn't afford tickets. Families who, for whatever reason, weren't going to connect all the dots and make it to a game. Each time we gifted our tickets, it was a tribute to our friends who made that original gift. A silent echo.

As this season approached, we cringed as we looked at our calendar. I'll be out of the country for one game. I'll have to miss two other games for speaking engagements. There's also Finn and Pax's basketball games, which are still TBD. Needless to say, it's not looking great to attend Cyclone games this season.

Then, the proverbial lightbulb turned on over our heads. While it was hard to justify buying season tickets when we probably won't make many games, we decided to look at it through a different lens. Knowing our availability is limited, these tickets weren't primarily entertainment; they were generosity. We purchased them largely to bless families. We want people to create their own memories and curate stories that will be shared for years. A silent echo.

One friend buys another friend tickets once, and the silent echo carries for years. There's no telling how many people will ultimately benefit from the impact made back in 2021. Dozens? Hundreds? What about the people that we bless? They may, in turn, be inspired to bless others along their journey as well.

The silent echo is multiplication, not addition. It compounds over time. It's beautiful and powerful. I'm probably more excited to give these tickets away than I am to attend myself (ssshhhhh, don't tell my kids I said that). Knowing that we get to help other people create lifelong memories is one of the greatest blessings we can receive.

Today, though, I'm going to make some memories with my boys. They are beyond excited, and hopefully, the Cyclones will put on a good show. Happy college football Saturday, everyone!

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Sometimes, We Need a Reset

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You Don’t Have to Justify Fun