We Don't Know What We Don't Know

As I always do, I recently asked a clear but open-ended question to a prospective coaching client, “why are you here?” The answer to this question tells me a lot about someone and the direction this conversation could/should go. Some people have a very clear objective, while others have more of a gut feeling this is a conversation worth having. On this particular day, the husband had a short and concise answer. “We don’t know what we don’t know.”

As we unpacked their financial lives and careers at a high level, it quickly became apparent to me they are doing better than probably 95% of people in this country. In most areas of their finances, they are thriving and have achieved tremendous success. To an extent, they are aware of this. However, they also don’t have much to compare it to. They explained how they try to do the best they can, but don’t always feel confident they are. I immediately confirmed how well they are doing, and tried to put it into a context that would move the emotional needle for them.

On the flip side, there are a few areas where they lacked focus, insight, and progress. Again, they weren’t really aware of how much they have fallen short in these particular areas. They immediately took note of these shortfalls, presumably for future reference.

When I asked what they attribute all their success to, they responded, “we don’t know what we don’t know, so we just keep asking questions and try to learn.” It seems a bit ironic: they know a lot about these topics because they humbly admit they don’t know a lot about these topics…..which enables and propels them to learn about these topics.

I know I’ve been guilty of feeling like I knew a lot about a topic, which caused me to stop learning and growing. I want to be more like this couple, though. Humble, curious, and open to grow. There’s always something to learn, and someone to learn it from.

What’s one area of life you want to grow in 2023?